I have chosen to analyse this video as a second choice because I think it is a good inspiration for my own music video and it includes elements of mise-en-scene and cinematography I will aim to have in mine.
The artist in this video Kate Bush, is an English singer/song writer who has been apart of the music industry for more than 30 years. When she was just 19 she became the first female artist to achieve a number 1 with a self written song and is still known today for her marvelous success with her hit single 'Wuthering Heights'. She is currently signed with EMI but has been previously been signed with Columbia records. As a record label, EMI Records are everyday producing and selling records and magazines on behalf of the artists signed to them. Their goal is for the artist to be successful by drawing in audiences globally as well as making money in order for their company to get bigger. Kate Bush isn't as big a star today as she was previously back in the 70s and 80s but this is mainly due to the change in music genre popularity. Typically her promotional material is mostly aimed at her specific target audience which could be seen as females or even males 30 upwards. Her music is more likely going to relate to this age group as she is someone who they would have grown up listening to and so people of the young generation probably wont know who she is. Her genre of music is mainly Art and alternative rock but sometimes her music can come across quite folktronica which links to my chosen song.
This music video like all music videos shows the artist in a way that will promote herself and her music. The purpose of a music video is to deliver promotional material that the audience can identify making the artist become successful.This song was written by Kate Bush and it was inspired by the novel 'Wuthering Heights'. It was written in the point of one of the characters in the novel (Catherine) were she is pleading to Heathcliffs window be let in. "This romantic scene takes a sinister turn if one considers the events of the book, as Catherine may well be a ghost, calling Heathcliff to join her in death." In this music video the story isn't being visual shown and is more about the artist with the limelight being all on her. She appears to be dancing around in a field with nothing but a few trees around. Whats interesting about the video is that the lyrics are very significant but aren't shown to be. Its almost an abstract video as the reference to what the song is about isn't there for the audience to interpret. The artist is represented as a talent and a performer and in some ways a dancer. The purpose of this is to satisfy her audience as well make her self known to them this is done through her performance. Whats being visually presented in the music video is what the audience is going to relate to with the artist. For this video Kate Bush has played it very safe as it comes across quite simple and does the job its suppose to.
The artist in this video Kate Bush, is an English singer/song writer who has been apart of the music industry for more than 30 years. When she was just 19 she became the first female artist to achieve a number 1 with a self written song and is still known today for her marvelous success with her hit single 'Wuthering Heights'. She is currently signed with EMI but has been previously been signed with Columbia records. As a record label, EMI Records are everyday producing and selling records and magazines on behalf of the artists signed to them. Their goal is for the artist to be successful by drawing in audiences globally as well as making money in order for their company to get bigger. Kate Bush isn't as big a star today as she was previously back in the 70s and 80s but this is mainly due to the change in music genre popularity. Typically her promotional material is mostly aimed at her specific target audience which could be seen as females or even males 30 upwards. Her music is more likely going to relate to this age group as she is someone who they would have grown up listening to and so people of the young generation probably wont know who she is. Her genre of music is mainly Art and alternative rock but sometimes her music can come across quite folktronica which links to my chosen song.
This music video like all music videos shows the artist in a way that will promote herself and her music. The purpose of a music video is to deliver promotional material that the audience can identify making the artist become successful.This song was written by Kate Bush and it was inspired by the novel 'Wuthering Heights'. It was written in the point of one of the characters in the novel (Catherine) were she is pleading to Heathcliffs window be let in. "This romantic scene takes a sinister turn if one considers the events of the book, as Catherine may well be a ghost, calling Heathcliff to join her in death." In this music video the story isn't being visual shown and is more about the artist with the limelight being all on her. She appears to be dancing around in a field with nothing but a few trees around. Whats interesting about the video is that the lyrics are very significant but aren't shown to be. Its almost an abstract video as the reference to what the song is about isn't there for the audience to interpret. The artist is represented as a talent and a performer and in some ways a dancer. The purpose of this is to satisfy her audience as well make her self known to them this is done through her performance. Whats being visually presented in the music video is what the audience is going to relate to with the artist. For this video Kate Bush has played it very safe as it comes across quite simple and does the job its suppose to.
However in some ways Kate has made a statement with what she is wearing making her more noticeable in the video. The colour red connotes love and the fact she is dressed in a long, floaty, red dress could some how be representative of the meanings behind the song. Wuthering Heights is a romantic novel so dressing Kate in this colour portrays this, it reminds the audience that the story is about love. How the artist dresses will have an impact on the audience as they have a desire to be like them whether its the fashion they bring or how they are generally. The messages Kate Bush gives off from how she is dressed are good and are key to the song and meanings behind it. She effectively is the story and is representing her self in a suitable manner which is vital to what she is trying to get across. The artist is the only person who appears in this video which could be seen as difficult way to portray a romance however you can automatically tell its about a love story without having the stereotypical elements.
The fact this music video was shot in a field suggests that the song is about something that can widely interpreted differently. Open wide spaces can connote the feeling of freedom and growth making it open for the audience to interpret the situation. In this case the idea of the open wide field shows that the story can be understood in different ways from either the inter textual references to the novel or their own personal ideas. It can also show a representation of the artist showing her in a way that somes up her feelings. Although the song is specifically about something, it doesn't necessarily mean that the video must carry the same meanings. Kate could be potentially displaying her feelings in the video but through the lyrics, mean something completely different which is what I think she has done here.
The use of cinematography stands out in this music video. A range of different shots are used to create a unique look for the artist and the video. The artist appears in a long shot most of the time as the camera is shpwing her full body. As she appears to dance in this video this shot would show her full movement.
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